Shortly before I moved from CEO to Chairman, we passed the milestone of 100 employees. I took the opportunity to reflect and put down in words some of the key points I wish I’d known from the start. Part 1: 🌱Before you start 💡Ideation phase 🤝 Co-founders Part 2: 🎓 Personal development 🧘♂Work/Life balance Part 3: 📣 Communication, scaling and structure 🎖 Culture 👔 Hiring Part 4: 🤑 Fundraising: Why, when and how much? 🎯 The process 🧮 Cap table & negotiations